It depends on your social media goal.
Our previous campaign that held in 2021 December. This campaign objective is to create brand awareness and promote the soft launch of this new outlet.
Timeline
Campaign Deliverable
4 Micro-Influencers (30k followers and above)
1 IG Story + 1 IG Feed Photo
Content Direction
IG Story
The Story will be taken by influencers themselves during event day
Showcase the shop's environment/ brands
Check-In Location
Tag @brandig
IG Feed Photo
Product and brand name will be shown in the Feed Photo.
Check-In Location
Tag @brandig
Influencer Criteria
This brand is yogurt drinks located in Puchong, it promotes a healthy attitude to life, their target audience age is about 18 – 25.
Based on their user persona, we find influencers’ who locate near Puchong, and their audience insight suits this brand to promote the product, this will be more effective and accurate dissemination to target customers.
Influencer Category: Lifestyle, Energetic
Age: 18 -25 years old
Target Audience: Puchong
Campaign Report
*Data are collected after 24 hours from the posting date.
Archived Audience Reach – 55,990
Archived Audience Impression – 64,529
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